The full summer issue of Opera America Magazine is available online for OPERA America members — but we've unlocked three articles that non-members can enjoy for free through September 7! Check out the cover story: Bringing Them Back: How opera's inherited repertoire can attract & retain audiences Read online at operaamerica.org/oamsummer25 📸: Olivia Boen in Detroit Opera’s 2025 AI-themed production of Così fan tutte in spring 2025 (photo: Austin T. Richey); Richard Ollarsaba in Nashville Opera’s 2024 Carmen (photo: Anthony Popolo); San Francisco Opera’s 2023 Madama Butterfly, with John Charles Quimpo, Viva Young Maguire, and Karah Son (photo: Cory Weaver) (fb)

This week, OPERA America was delighted to announce the awardees of our A/B Testing Grants: Supporting Experimentation in Audience Building! This new grant program, which builds on the organization’s landmark Understanding Opera’s New Audiences study of first-time operagoers, incentivizes opera companies to generate fieldwide learning through carefully designed tests of newcomer retention strategies. The awardees are: Detroit Opera (Detroit, MI) Florentine Opera (Milwaukee, WI) Heartbeat Opera (New York, NY) LA Opera (Los Angeles, CA) Minnesota Opera (Minneapolis, MN) Opera Colorado (Englewood, CO) Opera Orlando (Orlando, FL) Opera San José (San José, CA) Pacific Opera Victoria (Victoria, BC) Pittsburgh Opera (Pittsburgh, PA) San Diego Opera (San Diego, CA) Seattle Opera (Seattle, WA) Utah Symphony | Utah Opera (Salt Lake City, UT) Vancouver Opera (Vancouver, BC) This grant was generously supported by The Dr. M. Lee Pearce Foundation, Inc. Learn more about the grant and awarded projects on our website. (fb)