APPEAL, Inc. is a non-profit enterprise working for economic empowerment for people of African descent by launching a credit union & with educational programs. APPEAL, Inc. is a Black empowerment enterprise created to facilitate prosperity for people of African descent, locally, nationally and internationally through financial, historical & cultural literacy, a think tank, co-ops, and community credit union. APPEAL’s Mission is to organize and strategically utilize the vast resources of people of African descent, locally, nationally and globally, to facilitate economic empowerment and educational enrichment to produce strong, self-sufficient and prosperous communities.