OUR VISION: WHAT DOES AIGA SF ASPIRE TO? We endeavor to lead the design community. By inspiring and educating our members and the community at large, we intend to be the preeminent local resource for design and design thinking. OUR MISSION: WHAT IS THE PURPOSE OF AIGA SF? Our organization celebrates design and provides unparalleled opportunities for networking within the local design community and a variety of resources to advance professionalism and broaden knowledge. Our events stimulate discourse and enrich our collective experience of design. OUR VALUES: WHAT ARE THE IDEALS OF AIGA SF? We believe that design innovation, excellence and professionalism are a direct result of active participation in the design community. Our core values comprise the key components of this causal relationship: 1. Excellence. 2. Professionalism. 3. Innovation. 4. Action. 5. Community.  OUR GOALS: WHAT DOES THE AIGA SF BOARD INTEND TO DO? 1. Expand the network of design professionals in the Bay Area. 2. Encourage innovation and action in all facets of design. 3. Raise the stature of the chapter, thereby raising the stature of design and designing.