Sport at the Heart

Sport at the Heart is a social inclusion charity registered with the Charity Commission under number 1168659. It operates primarily within the London Borough of Brent. The organisation uses sports, physical activity, creative arts, play, and wellbeing initiatives to enhance the lives of children, young people, and families in its community.

Mission and Vision

The charity's mission is to create a community where all individuals can access opportunities to connect, grow, and thrive. It envisions a community that is happy, healthy, and connected. To achieve this, Sport at the Heart delivers year-round programs co-created with the community and in partnership with various organisations. These initiatives aim to develop the community's confidence, capacity, and capability to reach its full potential.

Activities and Impact

Sport at the Heart offers a range of activities that include sports and physical activity projects, creative arts, and wellbeing programs. These activities have been shown to improve physical and mental well-being, with 96% of participants reporting positive outcomes. The charity also provides youth leadership programs for individuals aged 14 to 25, which include vocational training, volunteer opportunities, and paid work placements. Over 75 young people have gained qualifications through these programs.

The charity fosters partnerships with local groups and strategic bodies to create a supportive ecosystem and address systemic inequalities. These collaborations help in bringing about positive social change at a grassroots level.

Use of Technology

Sport at the Heart also leverages digital technology to deliver engaging experiences and enhance outreach to young people and the broader community. This includes using technology to support the charity's daily activities and to communicate its mission.

Awards and Recognition

Sport at the Heart is recognized as an award-winning Sports & Wellbeing Charity for its impactful work in embedding itself within the community and creating opportunities for growth.

[1] https://sportattheheart.org [2] https://www.instagram.com/sportattheheart/ [3] https://register-of-charities.charitycommission.gov.uk/charity-details/?regid=1168659&subid=0 [4] https://charitydigital.org.uk/topics/sport-at-the-heart-using-tech-in-the-community-11601 [5] https://www.brent.gov.uk/parks-leisure-and-healthy-living/sports-clubs-and-activities/sport-activity-finder/sport-at-the-heart